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Palladium supports Piper on Omlet investment

By Andy Furness,

We would like to congratulate Piper on their recent acquisition of Omlet; an online design-led pet accessories brand on a mission to become the number one global brand enhancing the experience of owning a pet for owners and pets alike.

We are delighted to have supported Piper on this transaction, with key digital insights provided by our award-winning digital due diligence team.

Based in Banbury, Oxfordshire, Omlet was founded in 2004 and have been designing award-winning pet houses and accessories ever since. The brand is well positioned to capitalise on consumer trends driving growth in the £250bn global pet sector, such as increased interest in pet ownership, the continued humanisation of pets, and the premiumisation of the pet category. Piper will support Omlet as it grows into a global premium pet product brand.

This transaction adds to our already established track record as one of the leading advisors in the digital marketplace and e-commerce space.

Why digital due diligence?

Today's business is digital. So it's vital to assess digital in due diligence to help uncover both potential risks and opportunities for growth through digital.

To learn more about how we can support your next transaction with digital due diligence, please email or call +44 07468 590 643.

Palladium was recently named as both Gold and Overall Winner at the 2021 Digital Experience Awards.

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